Module 4 Quiz

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Question 1 of 5

1. Question
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Success in sales is not just about your products/services or the company you work for. People need to buy into ‘you’ as well. Personal Branding is an essential part of your success to build trust and credibility with your clients.
From the online training session, what is the definition of Personal Branding?
- A. The branding and logo and marketing of the company you work for.
- B. Establishing a prescribed image or impression of yourself, it creates the first impression of you or your business, and is what people say about you when you are not in the room.
- C. Is not essential because you work for a company so will leverage off their branding.
- D. It is only concerned with how you look, and so it not critically important
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Question 2 of 5

2. Question
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What is very interesting about Personal Branding is – research shows that the impression you make on people is: Only ……………% on what you say, a huge 55% is the way you dress and act, and 38% is the way that you speak – not what you actually say!
- A. 23%
- 13%
- 7%
- 9%
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Question 3 of 5

3. Question
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What are some of the key benefits to bundle, package up or offer your clients different options to buy from?
- A. Creates lots of options so you can continually keep adding to your product range.
- B. Creates lots of reasons to be busy and impress your manager
- C. The focus is making it easier for yourself and the company so you can work less.
- D. Can make it easier for a customer to buy, simplify what you offer so less confusion, puts the client in control of the buying process, can increase sales and profit, save time and increase product range sold, can automatically upsell your customer without you having to ask for it.
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Question 4 of 5

4. Question
1 point(s)
When creating packages, bundling products or developing different options to sell, it is important to remember, it needs to be what the ……………………………… would want.
- A. Shareholders
- B. Manager
- C. Customer
- D. Salesperson
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Question 5 of 5

5. Question
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Upselling and Cross selling are two very effective ways to increase sales quickly. This allows you to increase the dollar value of each sale while working with the same number of customers. What do these terms mean to a business?
- A. Cross Selling is: Encouraging a customer to spend more by purchasing a product that's beneficial and related to what's being bought already Up-Selling is: Suggesting an upgrade to purchase a higher-end version of the product the customer originally came to buy.
- B. Cross Selling is: Asking a customer to buy less of a product so they save money and will want to return to the business in the future Up-Selling is: Suggesting to downgrade the purchase to a lower end product so it can be discounted and show them you’re saving them money
- C. Cross Selling is: Offering a product that is in the same range and a better version of what they were wanting to buy. Up-Selling: Offering totally different products that might potentially be helpful to the customer
- D. Cross Selling: Only offering a product at a special price for a limited period of time Up-Selling: Only offering products in volumes of 5 or 10 so customers have to buy larger quantities of the product, so the company increases sales and profit.
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